The Challenge
Sports Towing wanted to dominate its service area for searches like “towing near me,” “emergency roadside assistance,” and “car unlock service [city].” However, their visibility on Google Maps, Search, and Ads was limited—and competitor ads were taking valuable local leads.
The Outcome
Through a strategic local SEO + PPC strategy, Sports Towing achieved:
- 100% Increase in Call Clicks
- 100% Increase in GBP Impressions
- +100% Organic Clicks from Search Console
- +100% Website Clicks from GBP
- +100% Organic Search Impressions
- 11% More Organic Users
- 16% Increase in Organic Sessions
- Higher ROI, with local SEO and PPC now forming the cornerstone of their marketing strategy.
The Story
Sports Towing, a 24/7 towing and roadside assistance company in Virginia, partnered with Renaissance Marketing to improve local search rankings and increase inbound calls. By combining our 40-Keyword Local SEO Package with a targeted Google Ads campaign, Sports Towing saw major growth in organic visibility, business profile activity, and paid ad conversions.
The Challenge
Sports Towing wanted to dominate its service area for searches like “towing near me,” “emergency roadside assistance,” and “car unlock service [city].” However, their visibility on Google Maps, Search, and Ads was limited—and competitor ads were taking valuable local leads.
To meet these goals, ChaVezz from Sports Towing, turned to Renaissance Marketing.
The Approach
Renaissance Marketing implemented a multi-layered strategy:
- Monthly optimization of Google Business Profile
- Geo-targeted service pages for 40 keyword + city combinations
- Local citation cleanup and backlink building
- Google Ads campaigns built around towing, lockout, roadside, and heavy-duty segments
- Call and conversion tracking across all assets
The Results
Renaissance Marketing’s efforts have driven consistent growth for Mode Comfort:
- 100% Increase in Call Clicks
- 100% Increase in GBP Impressions
- +100% Organic Clicks from Search Console
- +100% Website Clicks from GBP
- +100% Organic Search Impressions
- 11% More Organic Users
- 16% Increase in Organic Sessions
Higher ROI: local SEO now provides Mode Comfort with consistent traffic, providing measurable returns on investment every month.
The Review
ChaVezz Blakey, Sports Towing
“We have been with Renaissance Marketing for a few years. In the beginning I was skeptical. Then after some restructuring, we got a good fit. It has been uphill ever since. There is constant contact and communication. I am satisfied with the work done on our website, with our business cards, and with keeping updated information for our customers. I like that my team keeps my keywords updated and relevant. And I especially appreciate the visits. I am old school and like personal interactions.”
Towing Marketing That Works
With Renaissance Marketing’s expert SEO and PPC strategy, Sports Towing transformed its digital presence—ranking higher, generating more calls, and owning the local search landscape for towing-related services.
If you are searching for a team to handle your Towing Marketing that produces results, we’re here for you! Book a FREE Consultation today!