The Challenge
Despite strong service and customer satisfaction, Mode Comfort faced challenges with online visibility in a highly competitive local HVAC market. Their Google Business Profile and organic presence were underutilized, limiting lead generation opportunities.
The Outcome
Through a strategic local SEO strategy, Mode Comfort achieved:
- +227% Increase in Key Events (Phone Calls + Form Submissions)
- +40% Organic Sessions
- +100% Call Clicks
- +100% Website Clicks from GBP
- +89% Reviews
- +163% Ranking Keywords
- Higher ROI, with local SEO now forming the cornerstone of their marketing strategy.
The Story
Mode Comfort, a trusted HVAC provider in Richmond, VA, partnered with Renaissance Marketing to enhance its digital footprint and drive more leads through Google. Using our Local SEO Package, we helped Mode Comfort boost visibility, engagement, and most importantly—key actions like phone calls and form submissions.
The Challenge
Despite strong service and customer satisfaction, Mode Comfort faced challenges with online visibility in a highly competitive local HVAC market. Their Google Business Profile and organic presence were underutilized, limiting lead generation opportunities.
Mode Comfort needed a solution that would:
- Target local customers effectively
- Increase digital engagement and website traffic.
- Turn digital visibility into booked appointments and sales.
To meet these goals, Aimee from Mode Comfort, turned to Renaissance Marketing.
The Approach
We implemented a tailored Local SEO strategy including:
- Monthly optimization of their Google Business Profile
- Location-specific keyword content and service page SEO
- Ongoing performance tracking and reporting
- Local citation cleanup and management
The Results
Renaissance Marketing’s efforts have driven consistent growth for Mode Comfort:
- +227% Increase in Key Events (Phone Calls + Form Submissions)
- +40% Organic Sessions
- +100% Call Clicks
- +100% Website Clicks from GBP
- +89% Reviews
- +163% Ranking Keywords
Higher ROI: local SEO now provides Mode Comfort with consistent traffic, providing measurable returns on investment every month.
The Review
Aimee Rice, Mode Comfort
“Our experience with Renaissance Marketing has been great. The employees are very attentive, knowledgeable, and responsive. Our business has definitely increased significantly since we started using Renaissance. I 100% recommend them to any business looking to increase their online presence.”
HVAC Marketing That Works
Renaissance Marketing’s Local SEO strategy helped Mode Comfort convert web searches into real leads, demonstrating the power of visibility in Google’s local ecosystem.
If you are searching for a team to handle your HVAC Marketing that produces results, we’re here for you! Book a FREE Consultation today!